What is a domain name?

What is a domain name?

Many people usually don’t know what is a domain. For the new people in the industry, here is the definition.

Definition of a domain name

A domain name is defined as an address that users on the internet type in order to find your website. The address can be your name or your company’s name.

For the people who ask what is a web name? A web name is the same as the domain name.

Anatomy of a domain name

Domain names have three parts: top level domain, mid level domain, and machine name. The names are usually read from right to left where the top level domain is located at the right side, mid level domain in the middle, and the machine name at the far left. Taking www.kiwinz.co.nz as an example, “www” is the machine name, “kiwinz” is the mid level domain and the “co.nz” is the top level domain.

Benefits of domain names

Domain names have a number of benefits:

Provide human-friendly alternative: a domain name is a human-friendly alternative to a more technical IP address. This is because a domain name is usually easy to read and remember. An IP address such as 93.187.876.09 is so complex and technical for many people to remember. When many people can’t remember the address to your website, it means that they can’t find your website

Protect your identity: when you register your domain name, you protect other people from using your identity. For example, when you choose a domain such as www.kiwinz.co.nz, it means that no one else can use this domain.

It’s a highly profitable investment: In recent times, domain names have become a very profitable endeavor. This is because you can sell your registered domain name to other interested people. For you to sell the domain name, you need to have a high quality domain that will be attractive to many people. The good side is that it’s easy to sell your domains. This is because there are many sites that allow you to post your high quality domains that are on sale.

Professionalize your e-mail addresses: A domain name allows you to create unlimited number of professional email addresses such as yourname@kiwinz.co.nz . This type of email address makes you look professional which is a very positive image for you and your company.

How to choose a good domain name

For you to look professional and for people to easily remember your domain name, you need to choose a good domain name. A good domain name has to have several qualities such as:

Short and sweet: the name should be short and sweet for people to easily remember it. For the name to be sweet sounding, it should be readable. For the name to be readable, you need to avoid using numbers.

Suggestive and illustrative: although, not mandatory, it’s wise to choose a name that easily suggests the business that you engage in. For example, if you are in the domain selling business, it’s wise to choose a domain such as www.selldomain.com. Such a domain suggests that you are in the domain selling business which makes it easy for people to remember and find your site.

How to buy a domain name

Buying a domain name is easy. This is because all you need to do is to find a reputable company such as www.kiwinz.co.nz and make your purchase.

• Domain Name Basics
• FAQ

January 30, 2014